- Sony Music Entertainment’s Premium Content Division Partners With Soccer Legend Lionel Messi on New Animated Series
- Mar 06, 2023
New York and Miami – March 6, 2023 – Sony Music Entertainment’s Premium Content Division today announced a partnership with Leo Messi Management SL to develop a new, original animated series inspired by Argentinian soccer star Lionel Messi.
Currently in development, the series will depict Messi as a child as he confronts obstacles while traveling throughout a video game. Produced for children and young adolescent audiences, the global series will feature original music from Sony Music Entertainment artists and composers.
“Since I was a kid, I’ve always loved animated series and my kids are big fans of animated characters. Being able to participate in an animation project makes me happy, because it fulfills one of my dreams! I would like to thank Sony Music for joining this project and we hope that everyone will like the result, especially the girls and the boys,” said Messi.
“It is a privilege for Sony Music to collaborate with Lionel Messi on this project to showcase the power and lessons of sports in partnership with the greatest football player of all time and one of the greatest athletes in history,” said Fernando Cabral, Executive Vice President, Business Development, Latin-Iberia Regional, Sony Music Entertainment. “We look forward to bringing this heartwarming and humbling series to screens for audiences of all ages around the world.”
Messi, the Rosario-born soccer player, is a global icon and inspiration to millions around the world. To date, he is the only athlete in the world to win seven Ballon d’Or awards, six FIFA World Player of the Year awards, six Golden Boots and two World Cup Golden Balls. In addition, Messi led Argentina to a World Cup win in December 2022. Off the pitch, Messi is recognized for his sportsmanship and passion for the sport, which will be featured heavily throughout the series.
The series will be available in English, Spanish, and several other languages. Sony Music’s Premium Content Division will oversee the development and distribution of the series.